About Us

Smart Brands is an enterprising consumer products business, specializing in a range of quality everyday household items. We concentrate on sourcing the best quality products at affordable prices for sale in supermarkets and housewares retailers throughout Australia. Most of the major independent grocery retailers in Australia are our customers.

We supply the following categories

  • Kitchen Tools & Gadgets, Bakeware and Baking Accessories, Tabletop, Knives, Tea & Coffee and Crockery.
  • Hardware Tools, Hooks, Tapes
  • Electrical, Adaptors, Extension Cords and Power Boards
  • Stationery, Shelf Products Only (i.e. Note Pads, Exercise Books, etc.)
  • Baby Products, Bottles, Dummies Teeth’s, etc.
  • Party Range
  • Clip Strip Programme

Why choosing Smart Brands

  • Large range of general merchandise to choose from
  • Kitchen specialists
  • Experienced and dedicated sales team
  • Full customer service
  • We set up all your sections to the highest standards and we keep them neat, up to date and enticing for your consumers
  • We offer on-going promotions
  • We offer free freight on orders over a minimum threshold
  • Together with our experienced warehouse and distribution partners, we offer a smooth and efficient supply chain.
  • Direct business model – we do not add any charges of extra admin fees
  • We are part of one of the largest houseware specialists in the world

Our Brands


1800 709 714


U503 332-342 Oxford Street, Bondi Junction, NSW, 2022

For information on how you can become a Smart Brands customer, please contact us or register your interest and we will get back to you as soon as possible.


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